Members
of the Flow National Basketball League took their skills off the basketball
court and spent time reading to students at primary schools across the island
as part of Read Across Jamaica day. The players, Jamaica Basketball Association
executives and Flow employees participated in reading activities during visits
to primary schools in Kingston, Mandeville, Montego Bay and Port Antonio. The
visitors attended each school to bring the message about the joys and benefits
to be gained from reading.
 |
| Kevin Buchanan of Clan Carthy Primary School reads from The Dinosaurs Race with the assistance of Yanique Forbes, marketing manager at Flow during the JTA Read Across Jamaica Day on Tuesday ,May 8. The Flow employees and players from the Flow National Basketball League were on hand to read with the students. Flow used interactive on-screen technology to make the experience exciting for the children. |
“We
are pleased to be involved in yet another activity that enables the development
of youth,” said Denise Williams, director of government affairs at Flow. “Only
through inspiring, encouraging and supporting our young, and allowing them to
tap into their creative imaginations will we help them to reach its full
potential. This is the value of reading
and when these youngsters see their sports stars in the Flow NBL engaged in
reading they will understand that it is a wonderful door that leads to all
kinds of possibilities.”
The involvement of the Flow NBL players allows children to see another side of many of their role models which should actively increase their interest in reading. Literacy is one of the critical skills to building tomorrow’s leaders and as such, Flow’s participation with Read Across Jamaica is in keeping with its mandate of seeking ways to enhance the educational experience of our children. Through the Building Leaders Programme, which exposes students, parents, teachers and community groups to the value of digital tools in the learning process, Flow has provided free internet and cable to over 150 public primary and high schools in Jamaica.
Leaon Nash, communications and public relations officer of the JTA points out that the students are always enthused to have visitors. "They always like to see new faces around them, assisting in enlightening them through developing a greater level of interest in terms of their own reading skills and the importance of literacy at a national level,” he said.
The involvement of the Flow NBL players allows children to see another side of many of their role models which should actively increase their interest in reading. Literacy is one of the critical skills to building tomorrow’s leaders and as such, Flow’s participation with Read Across Jamaica is in keeping with its mandate of seeking ways to enhance the educational experience of our children. Through the Building Leaders Programme, which exposes students, parents, teachers and community groups to the value of digital tools in the learning process, Flow has provided free internet and cable to over 150 public primary and high schools in Jamaica.
Leaon Nash, communications and public relations officer of the JTA points out that the students are always enthused to have visitors. "They always like to see new faces around them, assisting in enlightening them through developing a greater level of interest in terms of their own reading skills and the importance of literacy at a national level,” he said.
Mr.
Sheldon Richards, principal of Clan Carthy Primary endorses this view. "We
welcome the Flow National Basketball players. Their presence had a tremendous
impact, especially knowing that we are a heavily sports-oriented school. Having
the sports figures creates heightened interest and fosters a greater level of
admiration. Sports stars’ reading with the students encourages them to read
more," he said.
Marland Nattie, general secretary of the Jamaica Basketball Association echoed similar sentiments stating that “The students will look up to these athletes with excitement and see that education is the key to achieving their goals” he said.
The participating schools in the Southern conference were Clan Carty Primary, Jessie Ripol Primary, Holy Family Primary and Dupont Primary. In the central conference, the players visited Garlogie Primary and Junior High while those from the western conference visited Corrinaldi Primary. Port Antonio Primary was the participating school in the Eastern Conference. Participating teams included Buff bay Hawks, Portland Pistons, Pure Playaz and Railway Tigers.
Read Across Jamaica was proclaimed on April 30 at King’s House, making it an official part of the national calendar. The programme was initiated by the Jamaica Teacher’s Association (JTA) in order to promote literacy and encourage children to read. RAJ has been steadily gaining attention and interest from the political directorate and NGOs.
Marland Nattie, general secretary of the Jamaica Basketball Association echoed similar sentiments stating that “The students will look up to these athletes with excitement and see that education is the key to achieving their goals” he said.
The participating schools in the Southern conference were Clan Carty Primary, Jessie Ripol Primary, Holy Family Primary and Dupont Primary. In the central conference, the players visited Garlogie Primary and Junior High while those from the western conference visited Corrinaldi Primary. Port Antonio Primary was the participating school in the Eastern Conference. Participating teams included Buff bay Hawks, Portland Pistons, Pure Playaz and Railway Tigers.
Read Across Jamaica was proclaimed on April 30 at King’s House, making it an official part of the national calendar. The programme was initiated by the Jamaica Teacher’s Association (JTA) in order to promote literacy and encourage children to read. RAJ has been steadily gaining attention and interest from the political directorate and NGOs.
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